When creating a new destination, what must a practitioner do if they cannot indicate the intent for data export?

When practitioners create a new destination in the Adobe Real-Time Customer Data Platform (RTCDP) and cannot indicate the intent for data export, creating their own marketing action is the correct approach. This option allows practitioners to define how they wish the data to be utilized based on their specific business goals or marketing strategies. By defining a custom marketing action, they can ensure that the data is processed in a way that aligns with their intended use, even when a predefined intent is not available.

This flexibility is crucial because it allows practitioners to adapt the data export setup to their unique requirements, facilitating a more tailored data export process. This approach helps ensure the data is actionable and relevant for the intended audience or campaign.

In contrast, simply finishing the setup without indicating intent could lead to undefined outcomes where the data may not be effectively utilized. Contacting support might not be the most efficient first step, as creating a custom marketing action directly addresses the need. Selecting a default intent might not fully capture the specific requirements of the campaign or data usage, which could limit the effectiveness of the data export.